Monday, 22 March 2010

Online marketing: me and my sister in the spotlights

Hello there!

Im really sorry it took so long to write a new blog. I have been really busy the last few weeks. Today I want to talk about me starring in online advertising movie for Lipton and my sister who was on television last saturday.

Elianne the online MOVIESTAR

I work for a marketing company which is very innovative and focuses on promotional activities and organizing events to boost brands. A few weeks ago I had to work for Lipton Tea on the big event Huishoudbeurs Amsterdam RAI and I also visited several neighborhoods lately to promote the tea. A camera guy was hired by Boost to film me during my activities. His assignment was to create a movie about the company’s creative and innovative way of promoting products and brands. So they thought, yes let’s film Elianne, because she is always acting crazy.
Off course the movie is not about me, in fact you only see me a few seconds, but I think you will have a great laugh. The movie has been put online on the renewed website off the organization. Their aim is to attract new brands and customers by putting new movies online. In that way they can show publicly what the company stands for and what they are capable of. The final version of the Lipton Tea movie is very professionally executed. Pay attention and watch me.. One more thing at the end of the movie you will see that my yaw is huge and swollen! I have a good reason for that! No I didn’t eat to much (well maybe?) but my wisdom-tooth was amputated that week. No make-up was able to conceal it!

Click on this link
http://vimeo.com/10064923 to see the movie. And afterwards read the other halve of my blog ;)

So did you like it? Fine!

My sister the television star!

Yes! Few weeks ago I mentioned my sister’s participation in the television show Move Like Micheal Jackson on SBS 6. Last Saturday she was on tv. If you missed it you can click on the following link:
http://www.sbs6.nl/web/show/id=866378/langid=43/page=2

She is very good isn’t she? I have set up a little poll. Please give your opinion about my sisters dance moves! I am very curious!
In general, I really like the fact that you can watch television shows and series online (like rtlgemist.nl and on the website of sbs6). For companies it is also a perfect way to advertise their brand in 15 seconds. Unlike the normal television the visitors/viewers of the website are not able to switch to another channel. Therefore, they will be exposed to the commercial and that is exactly what the advertiser wants. Can you recall the brand of the commercial before watching the audition of my sister?

Thank you for reading my blog. Don't forget to fill in my poll on the right ;)
Until next time!

Greetings Elianne

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